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"Thank you so much for the amazing journey. You have developed a process that produced extraordinary results for me and my company. I truly have the clarity and the foundation I skeptically had hoped for. Your team and your processes are masterful. Miracle’s occurred every step of the way!"
—Cheryl Sheehan, Divine Indulgence, Tacoma, WA

**If you own your own business or are starting a new one...
what you're about to read will change everything. Don't waste another day.
**

Any frustrated entrepreneur can turn their idea and their unique experience into a money-making, soul-resonating business easily, reliably, and attract millions—even if they've never done it before!  We'll even show you how.

Just for a moment...

Imagine your business is running exactly the way you've always wanted—you're creating the kind of products you want, you're helping all the people you want, making the kind of money you want.

Imagine waking up feeling great and eager to get to work. A day filled with customers who value and respect you; a perfect day punctuated with perfect opportunities coming to you as if...by magic.

Imagine how powerful you feel, knowing that you know exactly where you are heading, confident that you know exactly what to do next to take your business there, with the unwavering focus to see it through to success.

Imagine feeling secure in your own cash flow, knowing that you hold one of the most powerful keys to the kingdom of wealth— FREEDOM, not to mention doing great things in the world.

You've just seen the kind of day my partner and I, and most of our members, experience every day.

So if this is possible, why doesn't everyone experience this?

I asked myself that too.  Hi there, I'm Kim Castle, co-creator of BrandU® and an entrepreneur just like you. We've been helping Fortune 500 companies and small ones, just like yours, grow for nearly two decades.

I know exactly what you struggle through every day.

Most likely you started your own business because you wanted to take control of your life. But so often it doesn't seem to work out that way...does it?

Geez Louise, how could it, when you're fighting...

  • Information overwhelm...
  • Exhaustion by over demanding clients and life...
  • Being trapped hour-by-hour for your services...
  • Not knowing where you are heading...
  • Wondering where's the money coming from...
  • Not being sure of who to trust...
  • Not being able to maintain your focus...
  • Feeling small and all alone...
  • Holding on to your dream by a thread...

That's why we're on a mission!

We have a vision to create one million
entrepreneurs who are successful and whole
so they can make a difference in the world.

Are you one of them?  If so,we can show you what it really takes to build a reliable long-lasting business that you can depend on.  We can show you how to do this—with a whole lot of heart, a whole lot of ease, with the power of extreme clarity.

That power comes from the world's only process-based, results-driven, Integral approach for helping entrepreneurs grow their business from idea...to brand...to market™

In developing your business with the BrandU®
Business Profit System you will:

»   Save hundreds of dollars wasted on programs that do nothing but sit on
     your bookshelf because the information doesn't apply to your unique 
     experience and set of conditions

»   Save time & effort by cutting through unnecessary steps that divert your
     attention and take you farther from your goal
»   Easily implement, lead, and operate a successful business even if you
     think you don't understand business
»   Channel your creatively and desire to help people into a reliable money-
     making business
»   Cut through information overwhelm and create a solid path that is
     uniquely right for you
»   Establish an order to your many ideas and put them into immediate action
»   Create a living plan that grows with you as you grow your business

»   Make important decisions with unshakable confidence and ease

 "We went through all of the programs of IBI, CEO Space, and a solid year of business coaching. We got more clarity of our business future working with you and we're only half way through Power Path. That's only four lessons!" —Steve & Celia Kirshenbaum Parkland, FL

 No tips, tricks, or "secrets"—a complete business profit system that delivers honest-to-goodness practical steps that
anyone can use

If you've been to a business seminar recently or even just checked your email, I'll bet you've been pummeled with tips, tricks, and tactics—every one of them promising the "secrets" guaranteed to fix all that ails you and your business.

Frankly, that is a load of bull.  I'm sorry but someone finally has to say it.

To cut through all this "noise," you need systemized processes to determine exactly where you are in your business, where you are going, and exactly how to get there smoothly and more reliably. So you know exactly what to do and when.

This is what truly sets you up to be successful, to be a business leader: honest-to-goodness, step-by-step, results-driven business processes. Processes that cause success to come very quickly, even unexpectedly.

Why can I say that?  Keep reading...you'll see.


 "Earnings Grew 8 To 9 Times The Industry Average
In Just Five Months."
 

We often made losses...but always been lucky to achieve industry average 2.5% net profits. Just five months after bringing my business through your process...our May net profit is 19% and June is 23%! My team and I have not done anything different except go through your brand creation process. We have just gave ourselves fully to the process and somehow, I now have earnings 8 to 9 times industry average!! WOW!! THANK YOU BOTH!!—Paul Booker, Oops! Car Repair, Dorset, United Kingdom




"We Had Our Best Income Year Ever."

After going through the BrandU process, we had our best income year ever in our business. We were able to buy and move to our dream home way ahead of schedule!—Ann and Jim Scarborough, Coldwell Banker, Santa Barbara, CA


We know these processes work because we use them ourselves 

And we want to share them all with you!

That's why I wrote the following letter, so that you can easily learn how to remove all the guesswork, lost time and misspent dollars out of starting a new business or expanding an existing one.

You've worked far too hard for your money, and your time is far too valuable to be wasted. Believe me, I know. I'm an entrepreneur just like you.

If you're like so many of the frustrated entrepreneurs we've been helping for over 17 years, reading this letter could represent a major turning point in your business and your life. I promise it will be well worth a few minutes to read it.

Read this letter to learn how BrandU® 
will dramatically improve your business...and your life

Los Angeles, CA
Monday morning 9:04 AM

Dear Fellow Entrepreneur,

What I'm going to tell you about me may sound like something straight out a page of one of those personal development success books...but it's actually a leading-edge approach to the new age of business and it can make you more clear, more effective, more confident, and much, much happier. In fact, we guarantee that you can get the support to accelerate your business and personal success...in ways that will absolutely amaze you.

This is somewhat of a long letter, because I want you to have all the information you need to really understand what this remarkable theory can do for you. If I could tell you in a single page, I would.

Okay, let's get started.

I haven't always been the clear, focused, powerful business leader I am today. Oh my goodness...far from it.

When I started my business, I was just like any other solo-preneur. I hung out my "shingle" and waited for customers to find me. I waited. And waited. And waited.

And while I waited, I also struggled...

  • To convince potential customers that I was good and I could help them...
  • To overcome the doubt that I could create a business on my own...
  • In figuring out what my business was and why customers should want my services...
  • To find my uniqueness to separate myself from all the other people who did the same thing or something like it...
  • With depending on the mercy of referrals...
  • In dealing with my own issues of self-promotion...
  • In figuring out how I could grow all by myself...
  • By worrying that I wouldn't be able to pay the people I knew I had to eventually hire...
  • By living with the fear that I would have to get a 'real' job to survive...

Along with the struggles, my business partner, W. Vito Montone. "Vito" and I were on an amazing entrepreneurial journey. We worked with big global advertising agencies like Grey Advertising, and dozens of other agencies that were so snooty, that all that was needed were their initials. I worked with brands like IBM, Domino's, Wolfgang Puck, M&M's, General Motors, DirecTV, Blue Cross, and Pedigree Dog Food, while Vito worked with and managed major brands at Disney and Paramount.

Along the way, we also worked with hundreds of amazing start-ups and small businesses just like yours.

The blending of our experiences and skills started with working on both the client side, as the folks who own the brand, as well as the service side, an agency that serves the needs of the brand.  The experience unto itself was unique and illuminating. We had an intimate view, ringside seats at the circus of big business.

Let me give you a real life example—I'll fill you in 
on how we got here

Some of Our Projects

Award-winning interactive website for General Motors

Award-winning Interactive Games for Disney: 101 Animated Storybook, MathQuest, Hades Challenge

First ever 3D Virtual Star Trek Convention for Paramount: drew 1.4 million unique visitors in 30 days

Multi-million dollar public launch of The Hollywood Celebrity Diet

Together, Vito and I produced a wide range of creative products—from logos, to print advertising, to award winning broadband web experiences, to interactive CD-Rom consumer games, to TV shows.

We managed projects of every size, from multi-million dollar ventures with hundreds of team members, down to gigs worth a few thousand dollars with one designer. 

Between Vito, the producer (he's a Member of the Producers Guild of America, by the way), and me, the award winning—designer with hard-won Madison Avenue experience—we had it all; we could create anything!  And...still do.

I'm sure you've had your share of amazing projects, clients and recognition. But I'll let you in on a little secret...even in the midst of all these amazing creative experiences... 

I never knew:

  • where my business was headed from day one... 
  • where the next client was coming from, OR...
  • what our end game was going to be.

We were running as fast as we could, but staying in the same exact place—going nowhere.

Owning my own business became a painful merry-go-round; I couldn't find a way to get off.

There had to be an easier way—an easier way to take control, an easier way to enjoy the freedom that I could only dream about.

Then we noticed something so startling it changed the course
of our entire business forever

U.S. Business Stats

20.3 million small businesses

Every year one million new businesses are started

44% survive to year four

Average start-up cost is $50K:
means 8.3 billion dollars wasted every year 

Our clients were struggling with the same things too.  Regardless of their size, THEY couldn't get off their painful merry-go-rounds either!

You're not going to believe what happened next.

We became spies!  We were on a secret mission for small businesses. We didn't intend this—but we knew that true power in the world lies with the independent businesses of the world; not the massive multi-nationals who happened to be most of our clients. In the US alone, small business is responsible for 51% of the GNP.  It became a moral imperative.

We had work to do! We witnessed the best and worst of both sides, large and small, regardless of the issue or problem—whether it was team communication, product creation, marketing execution or creative concepts.

We got to see how business succeeded or (more frequently) failed. Vito would say, "The answer is in the questions." That's why the name for our award-wining production company that we started together in 1991 is called Why Communications. This is when we were led to shear genius...which lead us to YOU right now..

And so the "whys" began... It all began...by asking WHY!

Why # 1 
Why can't you handle the truth?

No matter what the issue, project, or client, we learned how to guide each project to its perfect, powerful solution.

Being the hired gun for Fortune 500 companies sounds exciting, but keep in mind that with executives in large corporations, security and politics rule. Small business isn't exempt either.

When financial resources are tight; entrepreneurs simply want the perfect answer and don't understand their own power in arriving at that perfect answer. 

Whether working with entrepreneurs or corporate executives, whatever the issue, neither were willing to own any decision.

How could they know whether the concept, art or communication was right or not?  To them it's better if they didn't know, that way if there was any opposition or poor results, they could simply fold and...kill the messenger.  You know...the one that was trying to help.

 "But I'm just not creative..."

Here are three reasons why entrepreneurs and corporate executives couldn't handle the truth: 

  1. They didn't care because they felt they weren't creative
  2. They were afraid because they weren't creative
  3. They just believed they weren't creative...period

If you feel this way, you are not operating in power. Any time you detach from a decision that you need to make... 

 
"I've watched the process
used more than once, and
every time, not only was a deeper understanding of
project gained by its team,
the way into the marketplace was clearly forged. Audiences and executives alike connected to it easier.  Agency-quality materials were developed at a mere fraction of the normal cost." —J.A. "Jay" Malla, PGA Member, SVP, FilmMates

  • The solution always suffers...    

  • The work is unending and unsatisfying...   

  • The support team suffers and money is lost...   

  • The results are spotty at best...

  • The success, or lack therefore, reflects you...unclear, unsure and not fully present...

For the most part, big companies can get away with this.  Deep pockets often deliver mediocre results. Just blame the current team and get another team. A "Don Quixote of La Mancha quest" for the impossible state of 100% consensus.

You and I both know just how impossible that is...you can't please everyone all the time on any issue. 

On one project for a major Hollywood studio, executives assigned three teams to concept development, each of which spent tens of thousands of dollars.  And guess what happened?  The executives could not make a decision, so guess what happened next? NOTHING!

Have you ever seen an Account Executive from a major world-class agency run down the hall crying?  I have and it's not pretty!

At some point in your business, I'll bet you've said, "I'll know it when I see it," then unable to decide, you go to your hairdresser or a buddy to pick.

That makes no sense.  No matter how good or how award-winning the creative, most business owners can't be persuaded to own and command the power of creation over their businesses. If the Universe truly worked  like that, our existence would end. There's only one God in your Universe and that is YOU!—and you have to own that power.

Why # 2 
Why
can't you own the power?

With such vivid experiences of our clients' problems—all those lemons—we knew we must be very close to some really great lemonade: a solution that would work for everyone in every situation.

We asked many more whys...

Why couldn't entrepreneurs who found their way to us ...

Operate with clarity and focus?

Feel that they WERE creative?

Realize that they knew the right answers for themselves?

Believe they could do anything—especially create the business of their dreams?

Realize they could actually develop a business that would enable the kind of life they wanted— freedom, recognition and expression?

Own the power they so desperately wanted to command?

We witnessed first hand that SOME clients could easily own their power, so why couldn't ALL of them?

Something must be getting in the way.

The path to the answer revealed itself

There are only two places to find the answers to make a business successful: internally or externally.  Counter to most sales and marketing professionals, we knew better than to trust the external path. The external point always moves, therefore is not reliable. "Focus testing" can give you any answer you want based on the question you ask and how you ask it; and a capable sales effort can sell anything. We knew these to be true.

Our decision to look inward was reinforced by our personal development work, which clearly was encouraging introspection, connection to source, oneness and intention.

Wouldn't you know...something really powerful happened

If we are ALL one, we all have access to all the knowledge of the Universe, right? And if ALL of us are unique emanations of it, what is stopping some people from harnessing this power? 

 Do you just blindly believe? Is it just magic?  The questions started really flowing...

Why do some business owners use free will to its full advantage and others don't?

How does the mind make a decision?

What role does the higher purpose or intention of a business owner have?

What are the universal fundamentals at play in our existence that make every business work?

Why is it that when the two of us blend into a single creative force, it is greater than the sum of our parts?

Is there a way to align dreams and aspirations to a business so the owner can know what to do, and when—no matter what?

Guess what? It wasn't magic after all

Now we were moving in a direction that seemed light years away from the original problem we sought to fix.  Or, were we getting amazingly close?

Yes, yes our clients lacked belief, but truly their biggest problem was:

They couldn't even see what was missing—what was causing their problems—no matter how hard they tried.

So why could we see what they couldn't? Were we really that special?  I'm not sure about that, but we were uniquely suited to solving the puzzle because...

  • We observed the traps our clients were falling into (we fell into them too, we were not exempt)...

  • We had a collective experience of communications, engineering, architectural, design, production, and business...

  • We noticed that when we combined our linear and holistic thought patterning, we got superior results every single time...

  • We were engaged with personal development gurus and evolutionary theorists and correlated what they were 'talking around' but never said directly...

And we knew...we found the answer!

We secretly tested a repeatable process on all of our clients
without them even knowing it

Our work with clients changed forever—and our clients changed...for the better.  While we were still in our services business, not teaching the processes like we do today, we started applying the process we discovered to every project no matter what it was or how large or small.

Whether the client was new or a previous one, corporate or entrepreneurial, with broad or narrow issues, deploying huge or tiny teams, paying big dollars or just a few thousand, dysfunctional, oblivious or afraid, we put EVERY CLIENT through the same process. It was a perfect clinical trial.

Clients had no idea we were using any special processes and the projects had nothing in common except for the need to communicate to customers and grow their businesses.

The results were immediate. We hit the tipping point of undeniable proof. Because of these processes, we had business and marketing teams:

»   Realizing the team didn't share the same vision and changing immediately, saving millions of
     dollars
 and years of their lives...

»   Discovering a true and deeper bond than they'd ever had before, which added a new grace and
     ease to their work...

»   Discovering a level of clarity they'd never experienced before, finding themselves strong, committed
     and able to make decisions easier and faster...

»   Knowing the right design when they saw it, saving countless hours and dollars getting products to
     market faster...

»   Making it possible to create a single design that was perfect the first time...

»   Working with such clarity of vision that even at companies where "late" was the norm; projects were
     suddenly getting done ahead of schedule...

»   Beating their budgets with better results...

»   Saying not only did they get new marketing communications, but also a new life was breathed into
     the whole organization!

"Your Process Breathed New Life Into Our Business."

The BrandU process breathed new life into our look that spilled into our entire operation’s attitude and perception of who we are, as well as all our relationships.—John Lee, CEO, Entertainment Business Group




Thanks to this "in-the-field," hands-on on testing, we learned:

 Anyone can do anything and anyone can be taught how
—even business

Despite what you may believe, business is the highest form of creativity. So much so, we refer to it as "alchemy," making something out of nothing that can live on long after us.

And sadly most people say to themselves, "I'm just not creative", or  "I don't know the answer," or "I'm just not good in business."

This is quite far from the truth.  You just simply have not been shown how.  How do I know?  We've been able to reliability guide every person we've worked with to allow the pure potential of creativity flow through them. The only catch? You have to TRUST to let it happen.

And we're not the only people to discover this. Others know it tool Like one particular wildly successful company that Vito and I both have had the pleasure of working with on huge projects. You may have heard of it—Disney. 
 

 

“Real creativity is an organized process and creative thinking is a skill, to be learned, cultivated, practiced, and applied; not some freak of genetics beyond the reach of most.”

—Mike Vance, former Dean of Disney University




Business creativity is a skill that can be learned, and we proved it with every client, small or large, in any business, regardless of what they thought about themselves. 

It works for new businesses too

BrandU® Stats

$0 Upfront Investment

Profitable from Day one

Doubles every six months

$1.4M in under 3 years
 with no advertising dollars

Reached 10 countries in 18 months

Business changed from
only services to leveraging expertise into live events programs and products

Faced with insurmountable odds, people can do amazing things...even the miraculous.

We had to find out. Were the processes we tested in real business situations working only because we applied them in certain circumstances—constrained by corporate structure or entrepreneurial resource limits?

Could they work when the conditions were completely different?  Were the processes helpful only to an existing business or could they help a new business start completely from scratch?

Not bound by those circumstances, we decided to try it on ourselves.  If we had truly discovered processes that establish extreme clarity and guide business owners to their own power, then we had to test it in a condition where there was no obstacle—no doubting executive, no dysfunctional team, no unsure entrepreneur looking for proof. Only then would we have all sides of the business equation covered.

So we applied these business building processes to our own business,
and MAN-O-MAN...we were right. There really is a conscious money making way of integrity through the business development maze! And this type of "aligned business" can bring success very quickly!

TODAY as a result, we

»   Make $1,500 an hour and it takes nearly three weeks to get an appointment...
»   Have customers all over the world who come to us...
»   Are internationally recognized Experts...
»   Are columnists for international magazines...
»   Are approached by branding firms that offer us high-level positions in their company (Trade our
     financial freedom for a J.O.B.?)...
»   Effortlessly say no to projects and ideas that are not right for our business...
»   Effortlessly create products that are unique for our business and allow for our freedom...
»   Develop ideas that quickly fall into the right place in our plans...
»   Help our members and partners quickly launch businesses that take hold in the hearts and minds
     of customers almost overnight...
»   Work, play, and rub elbows with some of the biggest visionaries in the world...

 

 

 

 

 

 

 

 


 

 

 

I'm not sharing this to impress you; I'm sharing this to impress UPON you that these results are proven and are definately possible for you—no MATTER WHERE YOU ARE AT TODAY!

So you are probably wondering, what is it that we saw that our clients couldn't see?

The right solution is right under your nose, but YOU can't see it

You often hear the phrase, "body, mind, heart and spirit"—but unfortunately it flows in one ear and out the other without giving you a clue to the real power it unlocks. In truth, "body, mind, heart and spirit" is a mini-map of the human experience.

This is important because as we experience life, the completeness of what we observe is critical to our success. For example, most of us if confronted with a life-threatening diagnosis would get a second opinion from another doctor to make sure that nothing was overlooked. Scientists do double-blind studies for the same reason: to reduce the effect of observer bias.

It's simply a fact that we naturally all have a bias that makes it unlikely that we will see everything we need to see. It's part of the human experience. And this is the part that gets in the way of your success.

 

“The finest and noblest ground on which people can live is truth; the real with the real; a ground on which nothing is assumed.”

—Ralph Waldo Emerson, American Poet


When you bring anything into existence, whether it's a new home, a new product or a new business —standing on that ground where nothing is assumed is critical to its success.

But to find your way there, you must be able to navigate the terrain of your own human experience. It's been our experience that once you master this terrain, your power to create and manifest whatever you want is unleashed. We want to help you unleash that power, so we've created a more detailed map to follow.

It's called Unified Conscious Development or UCD for short—and is the underlying Integral theory behind all our BrandU® programs.

UCD actually decodes the power to make anything happen. I know this can sound kind of "new agey," but it's actually science.

To put it simply, UCD shows you how to harness the fundamental aspects of the human experience and put them to work for you, in this case—your business.

Most entrepreneurs don't realize that when they are creating a business, they are actually creating a living entity—complete with a public face, and a soul that drives it.  The government even calls business an "entity."

This soul is made up of a DNA of sorts. Unified Conscious Development  quickly draws out your business DNA and anchors it to EVERY decision you make—making every one of them easy and clear.  That's why we're able to guarantee you will reach the extreme clarity of your business.  Clarity all the way to the bank™!

Don't make the mistake of misinterpreting UCD as "spiritual woo woo," unless you consider Albert Einstein "woo woo" too. Quite the contrary, this Integral theory is explored in top-level Ivy-league business schools and has its roots in UNIVERSAL TRUTH as well as in QUANTUM PHYSICS. Actually it IS life. Unified Conscious Development  is the way human beings experience life.

 

"It stands to the everlasting credit of science that by acting on the human mind it has overcome man's insecurity before himself
and before nature."

—Albert Einstein,  physicist



It's also in the way the human brain works. Most people fall victim to their experiences instead of putting them to work FOR them.

Understanding this at the foundational level of your business, whether creating a new one or re-creating an old one, ensures that you create a business, products, and marketing programs that effortlessly attract customers AND ultimately makes you happy!

We're on the threshold of a new age of business.

We've advanced past the Industrial Age, dove into the Information Age, and now we're on the cusp of a new age—the Experience Age.  This experiential way of connecting through business will soon determine whether a business succeeds or fails.

Whether you approach the world agonistically, religiously, spiritually or scientifically—the human mind needs the 'whole' 4-dimensional story to make a decision and truly 'experience' your product or service.

Unified Conscious Development advances the age-old truth that four things: body, mind, heart and spirit—govern our experience. We call them "filters" because your experience comes through them. 

Unified Conscious Development stands on the shoulders of the powerful thought leaders who have pointed out four "filters" governing very specific aspects of our experience.

Albert Einstein, the pre-eminent scientist in the 20th century, defined Quantum Physics as realism, determinism, causality, and locality.

Steven Covey in the 8th Habit defines the four human intelligences as (PQ) body, (IQ) mind, (EQ) heart and (SQ) soul.

Ken Wilber in his Integral Theory of Consciousness sees Four Quadrants made up of intention, behavior, culture, and society.

SIDE NOTE: For you movie buffs, the movie The Fifth Element has earth, water, wind and fire. The fifth being the carrier of the message.

 

“Each person is born with four intelligences — intellectual(IQ), emotional(EQ),physical(PQ)and spiritual(SQ).”

—Stephen Covey, Author 8th Habit


Those are just four examples from a very long list that we've researched. This pattern of fours is not just a coincidence; it's the natural law. We call it The Law of Four.

You need FOUR touch points to make a complete connection

Vito and I have an insatiable curiosity to discover what happens when we apply powerful natural laws in everyday life. When we began watching The Law of Four at work in business situations, we saw these four dimensions are always present. So...we dug even deeper.

Working out our clients' creative challenges, we discovered a four-dimensional model that ensures a complete story can be created—first time, every time. We knew these "business stories" were complete because their customers felt them and responded exactly how the business story wanted them too.  

When people get the information they need in all four dimensions—body, mind, heart and spirit—they can understand a business, want to learn something about it, make a decision to want more of it, and ultimately get involved with it.  That's how customers decide to buy.

Your blind spots are costing you millions
without you even knowing it

They're keeping your perfect business just out of your reach too!

When one, or even two of these dimensions are missing or unaddressed, your potential customers don't feel confident enough in their experience to move ahead. They sense a blind spot, or a scotoma, and so the result? They don't buy from you. It's then natural to assume your business is failing, and that you're not a good business person—when actually the problem most likely has nothing to do with your business. It has EVERYTHING to do with your communication—to your customers and to yourself.

The human experience includes many unseen, forgotten, and taken-for-granted concepts. That's because our existence is filled with many dualities: hot versus cold, day versus night, successful versus struggling. The list is endless.

But while you focus on figuring out where you are on each of these scales, you are blind to what is at the root or foundation of the problem.

This means critical, fundamental issues become MAJOR blind spots —things you take for granted. Blind spots that are costing you MILLIONS and wreaking havoc on your chances of succeeding!

When a key element is missing, it's as if you are standing on one square of a four-square puzzle. You take the square you are are standing on for granted, so you are aware of only three—hence the blind spot. And that fourth square, the one you can't see, can make it impossible for any thing you want to create to happen—including your business.  This missing blind spot alone may be the only thing that is holding you back from the success you want.

Thanks to The Law of Four, Vito and I have gotten extremely skilled in identifying blind spots.  We practically breathe it.

By illuminating and addressing these success-preventing blind spots, we've found that The Law of Four has a tremendous positive impact on everyday life. AND fortunately for you, we've applied The Law of Four in business and have seen it unleash the power to create and grow with unparalleled confidence and ease. 

 

“If we all worked on the assumption that what is accepted as true is really true, there would be little hope of advance.”

—Orville Wright, Aviation Pioneer 


For example...

Have you ever driven a car with terrible rear and side view visibility?  I know I have.. When that condition exists, it's hard to change lanes.  And whether you are saved by blaring horn, or you crash into a car you couldn't see, you typically say, "I didn't see you there; you were in my blind spot."

Businesses have blind spots too; you just don't know it.  That's why it's called a BLIND spot, or an "experiential scotoma."

Cars must have excellent vision and so must businesses.  That's the real genus of  Unified Conscious Development. These filters remove all your blind spots in your business, supporting you so you can get off the (blind) spot you are standing on. These filters will provide you the foundation to keep everything in your business balanced and flowing smoothly.

With the UCD-developed processes of BrandU®, you are able to avoid those taken-for-granted elements in your business and focus on the elements that should be working for you. You're clearly able to see what is holding you back, and can then take action immediately.  You also look forward to the powerful path in front of you because you can clearly see it.

For nearly two decades we've walked this path with entrepreneurs from around the world, holding the hands of so many other business builders; and with each one, we've seen the blind spots uncovered to great success. We know the pitfalls and have made sure you stay clear of them.

 

Why # 3 
Why don't entrepreneurs today have the confidence to set and stay on their own path?

Every day, I'm amazed at the new ways I see Unified Conscious Development and The Law of Four in action in people's businesses and their lives. I actually tingle when I see UCD creating ease and joy in the lives of everyone we work with. I'm delighted to watch its influence grow as the foundation for all the processes in the BrandU® Business Profit System.

In fact, UCD is at the core our Brand Power™, the very first product we produced in 2004. Today it powers the success of thousands of business builders who have used it to create their businesses and swear by their results.

Over the years as our Brand Power Members gained etreme clarity about their business communications and operated their business from a profound sense of power, we noticed that they lacked certain critical elements at the structural level of their business.  

They had no reliable structure to build their new brand own.  They had no real plan to get them where they wanted to go.  And sometimes they didn't even know where they wanted to go.  So needless to say...their powerful new brand went nowhere.

And so we went to work to create a way that would help them establish a solid foundation which would support years of business growth—no matter how big or small they wanted to grow their business.

The result? A unique foundation-setting program that guides you through the four phases of establishing a deeply powerful business foundation to support extraordinary lifetime customer value.  And a heck of a lot more money!

When it comes to creating long-lasting, reliable business success, you need these important things...

1. A fail-proof method to manage your thoughts.

You need a reliable way to instantly remove all limiting thoughts that get in your way—many without you even realizing it... 

When you think that "you can't" or "you don't have" or "you don't know"...you're right. So what do you do? You slow down, or in most cases, you stop. It's just human nature.

As an entrepreneur and small business owner you don’t have that luxury.  Every minute wasted is one step closer to closing down your business forever.

You cannot slow down or stop if you want to succeed in business.  Without a fail-proof process to transform any limiting thoughts into immediate action, you will always be at the mercy of your limiting thoughts. Again, it’s just human nature.

We called this conditioning. An athlete utilizes their body to win, an entrepreneur utilizes their thoughts  That's why in the middle of helping people make money with their business, I stopped to create a simple yet complete fail-proof process to remove any barriers of thought. It's so fail-proof that I've even helped people release their fears on live radio!

Don’t fool yourself thinking those thoughts are not there. That’s just fear protecting its turf.

With this reliable fear-transforming process at your fingertips, you conquer the thoughts that cause you to react to situations instead of choose what you want to do. To be successful, you need to stay in your power every step of the way.  You do that by making choices.

By using this fear-transforming process created with Unified Conscious Development, you'll no longer give up your power of choice ever again. You will be able to transform ANY limiting thought into an immediate action that propels you forward in your business—fast! 

Thanks to the whole filters of UCD, transforming fear is GUARANTEED.


"Completely Fear Free."

After going through your Clearing the Path fear transformation process in your BrandU Day Book and CD, I am able to face my fears and conquer them so I am fear free!  I no longer feel afraid as this program has become a part of my every thought that automatically conquers my fears. I recommend this program to everyone, even those who do not think they have fears!  It will change your life forever! —Heather Harrington, President, Vitalan, Inc, Chicago, IL




Just bringing this fear-transforming process into your business will change your life. You’ll lead your business with commanding confidence every step of the way.

2. A tangible future that pulls you towards it
with momentum and ease

You need a reliable way to turn your ideas of what's possible into what's REAL...

It's one thing to dream of creating something; it's a whole other thing to actually create it and put it to work in people's lives. You have to see what you want to create before you can make it real. Unfortunately many entrepreneurs are so lost in the day-to-day they can’t even see their future or worse—they get caught in the possibilities and float away.

In building BrandU, once our vision was solid, it crystallized everything and everything immediately fell into place. Now our vision drives every single step we take in our business.

And the cool thing is...when we tell people, "We're creating one million entrepreneurs who are successful and whole so that they can make a difference in the world," the response is,I want to be one of those people.” 

You deserve that kind of power—a power that we're proud to say we can help you experience.

Honestly, we didn’t get to this power by accident. We got it by applying the science of our human experience—Unified Conscious Development.

We went through a very thorough process to bring the intangible nature of our big idea into very solid form. Without making our vision so tangible so that customers get it fully, we could have never made Brand® the reality it is today.

You need to go through that process too. A process that allows you to attach your idea to a solid point in the future and communicate it in a very specific way. People can't...and won't buy something they don't understand. Their understanding starts with YOU and the experience YOU create for them.


"I Have A New Vision For My Company."

"I’ve gotten so much out of the Power Path processes.  The main thing that inspires me and excites me is that I have a new vision for my company. It’s bigger than it’s ever been. I encourage everyone to participate in this program. You will not regret it. I’ve done tons of personal development work and I’ve gotten so much out of this, it’s so worth it.—Tracey James, Founder, Women in Prosperity, Los Angeles, CA




3. A reliable form that supports you now and years out—
no matter how big you choose to grow

You need a dependable way to turn your business into something customers will pay to experience...

One of the most crucial things that has made BrandU® GROW QUICKLY is that we have a crystal clear understanding of the exact shape and structure of our business. And so should you—if you want to grow quickly too.

There is a specific structure that serves your unique business; a structure that upholds your UNIQUE vision and takes you to the level of success that you want; a structure that forms the framework for every product or service you bring to your customers.  A structure that creates a living plan that gives you a solid base to grow on now, and supports your unlimited growth potential.

Dreaming doesn't make it so. Structure does!  Without structure your business remains intangible... and just in your head.

Without fail, you need to:

  • Honestly assess the merits of your business so that you don't waste your time on a business that won't make you money
  • Evaluate your business or product and its risks so that you are 100% sure your business is worth it and will make you money
  • Decide on your revenue model so that you have a reliable vehicle to generate the cash
  • Take stock of all that you have at this moment so that you know what you really need to make your business happen
  • Bring to light the difference between where you are now and where you want to grow so that you can actually get there

Unfortunately MOST entrepreneurs don’t know how to do this analysis. No wonder 44% of all new businesses don't make it to year four!  You don't need to be one of them.  Especially when it’s so easy to create this reliable structure.  It's easy...thanks to Unified Conscious Development.


"Actual Business Building Tools"

I’ve got so much out of this program; I learned so many structures and tools to build my business. I’ve been an entrepreneur for over 10 years and I’ve had several business that I’ve seen succeed and seen fail quickly but I didn’t have tools and foundation that they are providing here today. I highly, highly recommend every entrepreneur get involved with BrandU! —Manny Goldman, President, Personal Growth.com, Los Angeles, CA





4. The ability to create a powerful path and skill to
operate with an unshakeable yet flexible focus.

You need a steadfast way to stay anchored to a powerful forward-moving path...

It's one thing to have your structure laid out in front of you; it's a whole different thing to know what to do first, second, third, and so on.

When you have many things you can do in front of you, what do you do? There's a high probability that you won't do anything. Or at the very least, not implement the right thing first.  That "right thing" is what makes the next step fall into place.

  • What's closest to the money?
  • What's the fastest and easiest thing to complete?
  • What order makes it easier for you to grow faster?

We can’t give you a one-size fits all answer because the right order is unique to your knowledge, expertise, goals and experience. But, we can show you HOW to get the answers that are right for you! 

It’s important to harness your natural skill set, your knowledge set, your aptitude set, and all your resources to make your focus work for you—100% of the time. With this at your fingertips every decision you make becomes incredibly easy.

They almost make themselves: effortless and so fast! Thanks to Unified Conscious Development™.

"My Business Increased 50% in Just Five Months."

My business increased 50% in just five months!  My focus is just like a laser, now. The focus and clarity I received...it’s beyond what I could even imagine.—Elaine Wilson, Gardens By Design, Los Angeles,CA

5. The expertise in planning that can make it a foregone conclusion
that you can get anything done.

Successfully getting things done begins with a specific plan of action and resource budget.  "Knowing" is one of the single most powerful activators.  And you'll need to "activate" your living plan over and over.  You need know which tactic or tool available will serve you best.  There are so many that can make your business easier and more accessible...only if they serve you in the right way at the right time.

With accelerated planning you can:

  • Convert each item in your living plan to specific action...
  • Use a process that can enhance and incorporate the assistance from mentors or masterminds...
  • Evaluate the components that will make the project ...
  • Have a clear and organized path with advice...
  • Create a budget of time and money that removes the stress of the unknown

Vito has managed projects for Fortune 100 that leveraged millions of dollars and over 70 team members working virtually from around the world.  His experience and skill has been packed into a simple UCD planning process that will accelerate your results, while easy to use.

6. A way to align yourself and your staff to powerfully perform
and attract the opportunities you need to grow.

Whether your current team is 2 or 20, they must be aligned.  Sounds easy..but it is not.  Yes, you can interview, you can share your vision, you can use test projects or trial periods...but STILL fail.  What is the ageless truth about teams?  Each and every one of your team members, regardless if they are a partner, employee, vendor, consultant or an intern, is in the perfect place to support your business as it grows.

They can:

  • Be willing to do anything because they like you...
  • Believe in your vision...or
  • Have experience and skills doing what needs to be done...

But still not work out!

So how do you know if they are working in the perfect place to complete the wholeness of your organization? We've been studying this for years, and yes, UCD helped us unlock the key.  At first we didn't how it could...it focused on manifestation.  But trusting the universal laws it is founded on, we saw a pattern in the problems and UCD filled in the blind spots.  NOW, we know exactly what to look for and exactly where they fit.

We are sharing, FOR THE FIRST TIME EVER, how to map all the functions of a solid organization to the tendencies and aspects for team members that will be effortlessly successful in that role.  You can even learn how to interpret many of the existing personal or placement tests.  It works every time for us!

7. A simple habit to make your expanded
power for growth routine.

Imagine having a nice reliable 150 HP outboard weekend boat. It is comfortable. Then you add a 575 HP inbound engine normally used in a high-performance yacht. One outing and your lovely reliable boat breaks into pieces and sinks to the bottom of the ocean!  Is the boat to blame?  Or, the engine?  You are to blame... for combining the wrong components.  A powerful presence with a lousy path yields the same results.  So does a powerful path with a weak heart and mind.

There are those thought leaders who intellectually share that our success thermostat is set improperly. As well there are so many tools out there for conditioning or re-programming the mind.  Just to name a few:

  • Hypnosis...
  • Neuroprogramming...
  • NLP...
  • Neural Reconditioning

But are they complete?  Sorry, no they are not.  However... it is as easy as changing a thermostate, and changing the thermostat at home is incredibly easy. So how come it doesn't work on you? 

You need to address YOU, all of you—your mind, heart, body and soul—to the specific path you have set based on the power within and through you.  You need to calibrate your thermostat just like they do in the factory.  You could send yourself back to the factory...but it will be so much easier for you use a simple balanced and whole, yet specific process that will create a habit that will provide you continuous support to achieve anything you want.

We've been sharing these powerful processes with entrepreneurs just like you—our private mentors and with our live attendees. Here's what they're saying:

"In just 8 hours I went from a seed to a powerful tree. I knew I would grow this seed but this was a time warp." —Frances Strassman, More Than Order, San Francisco, CA

"BrandU helped me to focus my thoughts and see my business plan clearly. I now know what direction I need to go." —Sheryl Bard, Spirituality Spa, Los Angeles, CA 
 "I love that Kim and Vito have created an easy-to-understand process. They deliver the required action steps with passion that is positively contagious. My goal was clarity. I have clarity." —Joanna Garzilli, Los Angeles, CA  "BrandU helped me become clear about the vision of my business and gave me easy to use decision-making tools to grow exponentially!" —Sonya Shelton, Being Present to Win, Studio City, CA
 "I love that BrandU has taken something totally ephemeral such as a vision and broken it down into steps that feel grounded and accessible. I feel empowered to take the next steps to make my business a success!" —Christina Morassi, Bloom, Los Angeles, CA "Power Path gave me a great starting point for developing vision, and what to do next for your business. It was very enlightening and mind expanding, both from a theoretical as well as practical viewpoint." —David Kagan, Dental Care of Boca Raton, Boca Raton, FL
"I came to the intensive and I went through the fear issue and oh my gosh. Kim helped me to totally get rid of the fears I had and it felt wonderful to really be able to identify what this fear was, what was holding me back. And so it just felt really good, it felt like a big rock was relieved off my chest. I recommend this to anyone!" —Kimberley Lewis Johnson, Sorority Factor, Sherman Oaks, CA "I have been chasing success for 10 years. I now have been introduced to a tangible process to take me out of the spin I have been in. I am looking forward to the change." —Lesley Bohm, Leslie Bohm Photography, Los Angeles, CA


Imagine being organized, confident, in power and heading in the direction that's perfect for you—GUARANTEED

The proof is in the pudding. After working with us privately, look at the change just one client went through once she got extreme clarity of where to grow her business. 

     BEFORE POWER PATH                      AFTER POWER PATH 

She's HUGE now...and still growing! This entrepreneur now knows where she's heading for the next 10 years.  Talk about confidence, power and direction.


"Thanks to The Immense Clarity I Surpassed One Million Dollars"

After going through your processes, I no longer compare myself to anyone else. Thanks to the immense clarity I have gained in my business with BrandU,I've been able to surpass one million dollars this year!—Alexandria Brown,The E-zine Queen, Alexandria Brown International




In the past, this four-part business foundation building system developed with the power of Unified Conscious Development was only available to our private-mentor clients and people who could travel and take time off from work to join us live in person.

Until now...

Announcing the Power Path™ Program
Stage One of the BrandU® Business Profit System™

In the fragile “idea” stage of your business, Power Path™ guides you to unshakable belief, absolute clarity, and unwavering focus using tools and processes designed to address the crucial aspects of turning an idea into a rock-solid business. These processes include:

  1. Conditioning your thoughts by using a proprietary copyright protected process that transforms concerns and thoughts of "lack and limitation" immediately and permanently,
  2. Making your Vision tangible,
  3. Establishing your business definition Form,
  4. Anchoring your unwavering Focus by creating an actual release plan that is unique to you,
  5. Accelerated Planning to enable anything your Living Plan calls for,
  6. Building an Organization that is as holistic and balanced as life itself, and
  7. Supporting the fullest expression of your business by Calibrating your heart, mind, body and soul.

Not your normal run-of-the mill information product

Power Path™ is a hands-on, guided program created by BrandU® co-creators Kim Castle and W. Vito Montone brimming with business know-how that you learn at your own pace and apply immediately.

With Power Path at your fingertips you will:

»   Develop powerful support and confidence behind any idea you have...

»   Create your unique structure allowing the sometimes chaotic journey of entrepreneurship to simmer...

»   Transform the fog of possibility into a step-by-step guide of clarity...

»   Easily weather any business storm...

»   Create your own security by constantly knowing what to do...and what to do next...

»   Walk away with a definite picture of the structure of your business, and a clear plan to follow to put it
     into action...

»   Be able to select the right tactics and tools for any project...

»   Build an organization in total harmony always with universal law every step of your powerful path...

»   Create a continuous and unending support system for you and your team.

See for yourself just how different Power Path™ really is:

» Features » Benefits
Full Color 100+ page Workbook 
Don’t just read. This hands-on tool written by professionals with two decades of experience with Fortune 500 companies and entrepreneurs is designed for immediate action.
Save Money
Stop wasting your valuable resources. This process-based results-driven approach to business creation ensures that your investment actually pays-off.  It helps YOU instead
of your bookcase.
Easy to Follow Step-by-Step Lesson Guide
Each business-creating principal is broken down into easy to understand steps that a high school student could do. Written especially for people who think they “can’t do business.”
Save Time & Effort
Power Path is the
fastest & easiest way to cut through overwhelm and develop the foundation for ANY business. It eliminates the noise of information overload and neatly puts
all your ideas into a plan that grows with you.
Re-useable Worksheets
Get on the fast track.
Once you’ve gone through the workbook, you are able to revise your plan and adjust on-the-fly with several Power Tool worksheets.